Insightful.Mobi is field sales automation software built for consumer goods companies in Australia and New Zealand.
For over a decade, Insightful.Mobi has helped consumer goods companies execute in AU/NZ retail. The platform integrates with Dunnhumby, Quantium, and local EDI systems, and is built around the retail structures that matter here: Foodstuffs, Woolworths, PAK'nSAVE, New World, and independent grocers. Teams stay productive in areas without reliable connectivity through offline-first architecture. Support is Au/NZ based

Sales IM for Field Reps
A field sales platform that combines intelligent visit planning, instant order processing, and interactive presentation tools in one mobile app.

Merch IM for Merchandisers
A platform that helps teams track in-store displays, verify compliance, and capture photo proof of execution in real-time.

Agent IM for Customer Visits
Manage customer accounts effectively with visit planning, interaction tracking, and detailed customer history—all accessible on mobile.

Standalone Products
Purchase individual solutions that work independently or integrate with your Insightful.Mobi platform. Including AI Shelf Scanner, retail analytics tools, and specialized add-ons for enhanced field execution.

Built for speed and reliability
Powered by Microsoft Azure and AWS. Your teams get fast dashboards and reliable data sync, even under heavy load.
Ready to transform your field sales?
See how leading brands maximise retail execution with real-time insights and mobile tools built for the field.

